Supré

Creator Program 

Established in 1984, Supré is one of the most iconic and recognisable Australian value fashion labels in the female youth market. We helped Supre re-launch into the South African market in early 2022 via an ambassador network, with a key focus on Gen Z buyers using their smartphones to shop via social media.

We currently oversee the fashion brand’s influencer program and pr activities, establishing a strong consumer foothold within the women’s fashion category and online shopping. We manage over forty Instagram creators on a monthly basis - communicating creative briefs in line with new product launches, seeding stock and guiding quality content output with key deliverables around social media commerce and a platform to purchase mentality.